(I) Indications of reading change may be found in the emerging trends of our rapidly moving civilization as a whole, (II) Rapidity in reading has an obvious direct bearing on success in college work, because of the large amount of reading which must be covered in college courses, (III) For, rapidly of reading usually correlates with comprehension and retention. (IV) Generally speaking, the more rapidly a reader reads, the more effectively he grasps and retains. (V)So, to be a really good collage student one should readily and habitually cover not fewer than 300 words a minute on ordinary reading matter